As I mentioned in the last blog post, video is a powerful tool that every business can use as part of their overall marketing strategy. At Brown Advertising, we are firm believers in using this medium as the perfect compliment to your website and other marketing elements.
So without further adieu, here is our new video:
I’d like to thank Dr. Scott Mills of Carolina Hearing Doctors, Amanda Shore and Lisa Gifford of Allen Tate Realtors and Josh Burchette of Burchette and Burchette Hardwood Floors for taking the time to be in our video (and saying some kind words!)
Also, special thanks to Sarah Holmes and Christopher Brown of Apex Video Productions for the outstanding work in producing the videos!
In working on this video, I learned a lot about the process and why you should use a professional video production company like Apex Video Productions.
A lot of people are intimidated by being on camera. They’re afraid of how they will look and sound. I can tell you firsthand, I was nervous about being on camera because I’m naturally an introvert and have to really work at public speaking.
But with Apex Video Productions, they make you feel comfortable on camera and have the experience to know exactly what to ask and what to film to help craft your story.
I was surprised to see how involved it is setting up the equipment and lighting—putting all of the subtle details into it that help add that finished touch that really sets your video apart. Plus all of the “magic” that they work in the editing process to remove “ums” and “ahs” and even merging parts of one sentence with parts of another seamlessly.
As a sneak peak behind the scenes, here’s a taste of some of the unedited interview process where I struggle to get the wording of my closing statement just right (with the help of Sarah!)
As you can see, Sarah and Christopher had their work cut out with me 
BUT hopefully it goes to show how they can make anyone sound great on camera!
How can we help you?
We provide a free one-hour consultation where we can discuss your marketing needs and brainstorm some possible solutions with you. Give us a call today to schedule a time to meet, (336) 468-2540 or fill out our contact form.
